Novi Vinodolski is an interesting tourist destination providing great possibilities for relaxation, recreation, sightseeing and entertainment. In the Middle Ages the area was home to the Dukes of Frankopan same as the fertile Vinodol valley the Romans called Vallis vinearia. In 1288 The Vinodol Code was written here, one of the most important documents of Croatian Medieval common law. In the architectural monuments of Novi Vinodolski, its churches, libraries and treasuries, many Glagolitic books and works of art are kept.
The wider town area features numerous promenades, cycling tracks and belvederes. Of the numerous cultural and entertainment events especially fun are the International Summer Carnival and Ružica Vinodola (Vinodol Rose).